Signal Architecture & Scoring

Reputation Score

Measures established credibility inside Hazels

Historical completion, consistency, verified participation, penalties and account standing

Social Score

Adds external reputation and identity-quality context

Approved external account score

X Account Score

Evaluates quality and authenticity of the connected X account

Account age, audience structure, posting history, engagement consistency and network quality

Contribution Score

Measures value created for the active campaign

Content relevance, originality, audience response, distribution and conversation

Integrity Factor

Reduces or invalidates manipulated activity

Bot probability, coordinated behavior, duplicated content and artificial engagement

Ownership Boost

Applies the published Holder Creator or Staker Creator multiplier

Verified NFT holding/staking state at the required snapshot

Hazels Reputation Score

40%

Social Score

35%

X Account Score

25%

Total

100%

Content Quality & Relevance

30%

Alignment with the campaign brief, clarity and informational value

Originality

20%

Semantic uniqueness and absence of duplicated or templated content

Authentic Audience Response

20%

Quality-adjusted engagement from verified accounts

Qualified Distribution

15%

Reach across relevant and non-manipulated account networks

Conversation Contribution

15%

Replies, discussion depth and verified downstream activity